How to choose a marketing automation software

What you will find inside:

If you’ve decided that you’re ready to take on a marketing automation software, you may have noticed that there's a lot to choose from in the market!

Automation will help you engage with visitors and leads on your site - maybe you have a content or inbound marketing strategy in place. But what is the right marketing automation software for your business?

Automation allows you to grow your business through the following ways:

  • Personalizes your relationship with leads to optimize their engagement
  • Frees up time by relieving your marketing teams
  • Improves the sales effectiveness of your organization


This white paper will guide you on how to make the right choice for your company through:

 6 steps to help you choose the right software
 6 mistakes to avoid when getting started with marketing automation
 How to implement your software correctly

How can you be sure that you’re making the right choice, that you’re implementing a tool that meets your expectations, targets and needs?

Let us guide you!

Plezi is THE B2B automation software for smart marketers. It allows you to centralize all your content, contacts and tools to succeed in your inbound marketing strategy.

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London, EC1V 2NX